Top 5 Social Networking Apps Performance in Nigeria for Q1 2024

In Q1 2024, the top 5 social networking apps in Nigeria showcased varied trends in downloads, revenue, and active users. Here’s a detailed look at their performance:

BIGO LIVE-Live Stream, Go Live saw its weekly revenue peak at approximately $9.2K in mid-March, with a steady increase from early January. Weekly downloads fluctuated between 17.7K and 23.5K, while weekly active users remained consistently above 200K, reaching 221.8K by the end of March.

Telegram Messenger experienced a significant rise in weekly revenue, culminating at about $11.8K in the last week of March. Downloads varied widely, peaking at 439.2K in early March. Active users showed a steady growth trend, reaching nearly 6.7M by the end of the quarter.

Dingtone: Phone Calls + Texts had a relatively stable revenue, hovering around $3.5K early in the quarter and ending at $2.5K. Downloads were highest in mid-January at 12.9K, while active users saw slight ups and downs, closing the quarter at approximately 67.1K.

Facebook showed a modest revenue trend, peaking at around $2.4K in early January. Downloads saw a notable increase, particularly in late March, reaching over 600K. Active users consistently grew, ending the quarter at approximately 25M.

Vyke: Second Phone Number reported stable weekly revenue, with minor fluctuations around $1.6K. Downloads peaked at 2.6K in early March, while active users remained fairly steady, slightly declining to 15.4K by the end of March.

These insights, derived from Sensor Tower data, highlight the dynamic nature of social networking app usage in Nigeria. For more detailed analytics, visit Sensor Tower.